Audio Programs
Business:Marketing,Business:Management
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Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000 |
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| by Pete Blackshaw |
| In today's Internet-driven world, customers have more power than ever.... |
| More Details. |
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant |
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| by W. Chan Kim,Renee Mauborgne |
| Challenging everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed by creating "blue oceans" of untapped new market spaces.... |
| More Details. |
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